High-performance social media platform catering to entertainment and lifestyle audiences.


  • Client: Openvy

  • Team Size: Led a cross-functional team of engineers across backend, frontend, mobile, and infrastructure.


Challenge: Building a highly responsive and scalable social media platform capable of real-time interactions and content discovery.


Solution:

  • Designed scalable two-tier data architecture using SQL databases and Redis caching.

  • Developed an event-driven backend optimized for real-time interactions and content management.

  • Delivered seamless performance and user experience through optimized infrastructure.


Outcomes:

  • Sub-250ms response times for user interactions.

  • Successfully scaled content catalog by 10x without re-engineering.

  • Enabled robust real-time chat and content engagement functionalities.



"Complexity can neither be created nor destroyed, it can only be moved somewhere else"

— Werner Vogels (CTO, Amazon)

Harsh Songra

"Complexity can neither be created nor destroyed, it can only be moved somewhere else"

— Werner Vogels (CTO, Amazon)

Harsh Songra

"Complexity can neither be created nor destroyed, it can only be moved somewhere else"

— Werner Vogels (CTO, Amazon)

Harsh Songra